Understanding Keywords in Paid and Organic Search

Keywords are the key component to success in organic and paid search. Keywords may seem simple enough to those of us that live and breath search queries everyday, but the reality is that it really does take a moment to step back and do some keyword research. Sometimes how we assume someone searches isn’t necessarily […]

Getting Started with Google Adwords Keyword Tool

When doing keyword research it is important to use a good tool to help you know the volume of traffic on particular queries, the order the keywords are most popular in and a good keyword tool will help give you suggestions or ideas on similar keywords. We will do a quick look at the Google […]

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