Online Brand Management Strategies

Presentation by Krista Neher CEO of Bootcamp Digital at Pubcon 2010. Like it or not you, have a brand. How is what you are doing different from other people? It is not what you  think your company is about, it is about how you are seen in the eyes of the consumer. Successful branding is […]

In my world, online marketing focuses on your website first and foremost and secondarily getting people to come to your website in order to learn about your business and how it fulfills a need that they have. Once they know you can fulfill their need, you want them to complete a transaction, whether that is […]

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